We have a tactical, strategic & winning content marketing approach for you.

There’s silence on the streets, but digital voices have grown louder across Southeast Asia.

Cut through the noise with well-planned, engaging, analysed and optimised content that will build your presence, generate quality leads, and show people why your brand matters.

We have a tactical, strategic & winning content marketing approach for you.

There’s silence on the streets, but digital voices have grown louder across Southeast Asia.

Cut through the noise with well-planned, engaging, analysed and optimised content that will build your presence, generate quality leads, and show people why your brand matters.

Our content approach

01-kickoff

1. Strategy

  • Content strategy
  • Target audiences / industries
  • KPIs / Business goals
  • Content audit
03-storybank

2. Creation & Management

  • Blogs
  • Thought leadership
  • Newsletters
  • eBooks / whitepapers / infographics
  • Owned research
  • Social media content
04-measure

3. Content Promotion

  • Social media management
  • Newsletter management
  • Downloaded content
  • Earned media (PR) push
crisis

4. Measuring

  • Newsletter open rates / click-throughs
  • Sign-ups and downloads
  • GA set up
  • Social media KPIs / engagement rates

Our content approach

1. Strategy

Content strategy

Target audiences/industries

KPIs/Business goals

Content audit

2. Creation & Management

Blogs

Thought leadership

Newsletters

eBooks/whitepapers/infographics

Owned research

Social media content

3. Content Promotion

Social media management

Newsletter management

Downloaded content

Earned media (PR) push

4. Measuring

Newsletter open rates/click-throughs

Sign-ups to Surge Circle

GA set up

Social media KPIs/engagement rates

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Success for our clients

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Contact Us

Have a question or just want to know more?

Singapore

A: 41 Craig Rd, Singapore 089679
P: +65 6221 7239
E: hello@mutant.com.sg

Malaysia

A: Jalan Bangsar, KL Eco City, 59200
E: hello@mutant.com.my

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