Zendesk
M1
GSS Experience Singapore

Public Relations

Public relations today is much more than standard press releases and media relationships - it’s about driving value for your business with great storytelling and data, and providing value to journalists who are inundated with pitches and event invites.

Our strategic approach will build your reputation, increase awareness of your brand, and create thought leaders out of your C-suite to the point where the media come to you for expert commentary and insight. That’s the value that matters.

Public Relations

Public relations today is much more than standard press releases and media relationships - it’s about driving value for your business with great storytelling and data, and providing value to journalists who are inundated with pitches and event invites.

Our strategic approach will build your reputation, increase awareness of your brand, and create thought leaders out of your C-suite to the point where the media come to you for expert commentary and insight. That’s the value that matters.

Click the thumbnails on your right to explore our PR success stories >>

Zendesk
Zendesk
M1
M1
GSS Experience Singapore
GSS Experience Singapore

How we do it

Every client is different, and we take a bespoke approach to each PR plan depending on your unique needs. However, here’s an overview of how we spread your message, helping you to reach more customers and generate awareness and sales:
black-kickoff

Step 1: Kick-off Meeting

To align on your business objectives and goals. We also ask for any other details you can share to help us build our strategy and support you.

black-strategy

Step 2: Strategy & Messaging

This is where we build out your strategy and align your key messages and narrative for various audiences.
black-storybank

Step 3: Storybank

We’ll identify & plan newsjacking opportunities and create a timeline of events and pitches for key media.
blac-crisis

Step 4: Crisis Planning

If your strategy includes crisis comms, this is when we start planning.
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Step 5: Press Releases & Content

If your scope includes content, we create what you need. This could be specific releases, as well as blogs, thought leadership, social content, or large reports.
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Step 6: Pitch to Media

We connect with journalists, media friends, influencers, and push our campaigns and releases with a targeted and bespoke approach.
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Step 7: Measure & Review

We do this constantly, to make sure what we are pitching is landing, and that your key message is getting across.

Check Out All Of Our PR Success Stories

See all case studies >>

Contact Us

Have a question or just want to know more?

Indonesia

28/F Talavera Office Park,
Jl. TB. Simatupang Kav. 22 –26,
Jakarta 12430, Indonesia
hello@mutant.co.id

Thailand

999/9, The Offices at Central World,
G Floor, Unit No. C03 & C04, Rama I Road,
Pathumwan, Bangkok 10330 Thailand
hello@mutant.co.th

Singapore

69 Circular Road, #03-01 Singapore 049423
hello@mutant.com.sg

Malaysia

A-15-5 & A-15-6, Level 15, Tower A, Menara UOA Bangsar,
No. 5, Jalan Bangsar Utama 1, 59000 Kuala Lumpur
hello@mutant.com.my